UX Research 101

Learn how to design your own research plan to help you create the digital experiences of the future

• Introduction
• Basics of User Research
• Plan Your Research - Research Plan
• Planning and Conducting User Research
• Final project

Amazing user experiences are achieved by ensuring the human being is placed at the center of the design process. Using UX research, we can identify problems early and help users easily navigate even the most innovative digital technologies.

Patricia Reiners knows firsthand just how important the research process can be, working as a freelance UX designer with industry leaders like Google and Adobe to create dynamic, user-friendly experiences.

In this course, Patricia demystifies the UX process and shows you how to design your own research plan for creating a seamless digital experience. Once you understand the basics of UX design and have learned to apply different research methods, you’ll be able to help your team solve real problems for just about any digital product.

• About Me
• Influences
• What We Will Do in the Course?
• What Is UX Research?
• What Are the Most Common Methodologies
• Quantitative User Research
• Qualitative User Research
• Planning Your Research
• Writing the Research Plan
• How to Choose the Participants
• How to Write a Discussion Guide
• How to Prepare the Session
• How Does a Qualitative Session Look Like
• Visualize Your Qualitative User Research
• User Journey Map & Personas 1
• User Journey Map & Personas 2
• UX Research 101