YoVDO

Digital Marketing Strategies

Offered By: DeAnza College via California Community Colleges System

Tags

Digital Marketing Courses Social Media Marketing Courses Google Analytics Courses Email Marketing Courses Content Marketing Courses Search Engine Optimization Courses Web Analytics Courses

Course Description

Overview

Students will learn to develop an effective digital marketing strategy for a product or service, a brand, or an organization using digital media and online delivery technologies and platforms. Students will also learn to analyze key performance metrics using various management and analytical tools, including native and cross-platform management systems, Search Engine Optimization, and Google Analytics.

Related Courses

Understanding Media by Understanding Google
Northwestern University via Coursera Online Advertising
Open2Study Projecting Your Brand Through New Media
eCornell via Canvas Network Social Media for Journalists: The Basics
Independent Community Journalism: Digital and Social Media
Cardiff University via FutureLearn