Competing in a Customer-Centric World by Don Peppers
Offered By: World of Business Ideas (WOBI) via edX
Course Description
Overview
Led by Don Peppers, one of the world’s most respected experts on customer experience and customer focused business strategy, this course will offer in-depth insights into how to build and maintain a truly customer-centric business.
Over the four hours that this training takes, you will acquire the necessary abilities to engage customers, make the most out of your services, and overall, improve performance in your company.
Keywords:
Customer-Centric
Customer Experience
Customer Loyalty
Customer relationship management
Retention strategies
Engage Customers
Improve Performance
Services Optimization
Abilities acquisition
In-Depth Insights
Syllabus
Module 1: Understanding the customer dimension
Module 2: Customer experience is everything
Module 3: Customer-centric marketing
Module 4: Customer-centric selling
Module 5: Customer-centric service
Module 6: Winning through leadership
Taught by
Don Peppers
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