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Competing in a Customer-Centric World by Don Peppers

Offered By: World of Business Ideas (WOBI) via edX

Tags

Marketing Courses Leadership Courses Customer Experience Courses Customer Engagement Courses Customer Loyalty Courses Retention Strategy Courses

Course Description

Overview

Led by Don Peppers, one of the world’s most respected experts on customer experience and customer focused business strategy, this course will offer in-depth insights into how to build and maintain a truly customer-centric business.

Over the four hours that this training takes, you will acquire the necessary abilities to engage customers, make the most out of your services, and overall, improve performance in your company.

Keywords:

Customer-Centric

Customer Experience

Customer Loyalty

Customer relationship management

Retention strategies

Engage Customers

Improve Performance

Services Optimization

Abilities acquisition

In-Depth Insights


Syllabus

Module 1: Understanding the customer dimension

Module 2: Customer experience is everything

Module 3: Customer-centric marketing

Module 4: Customer-centric selling

Module 5: Customer-centric service

Module 6: Winning through leadership


Taught by

Don Peppers

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