Crisis Communications
Offered By: IESE Business School via Coursera
Course Description
Overview
Crisis Communications is designed to empower professionals with the knowledge and skills to effectively navigate and respond to crisis situations through interviews.
Syllabus
- Module I: Crisis Communications
- Upon completion of this module, learners will be able to recognise the unique characteristics of different crises and how to respond accordingly.
- Module II: Intervening in a Crisis
- Upon completion of this module, learners will have discovered how to apply personal ethical rules to facilitate relationships between journalist and corporate communicators.
- Communicating with Presence Specialization Conclusion
- As our specialization draws to a close, we say goodbye. We have explored persuasive communications, the role of the media, and crisis management, enhancing our understanding of effective communication. With gratitude for the knowledge gained, we embark on new journeys, equipped with skills to navigate the complexities of communication.
Taught by
Yago de la Cierva and Greg Burke
Tags
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