Volume Sports Photography
Offered By: CreativeLive
Course Description
Overview
Add thousands of dollars in income to your existing photography business by adding team sports photography. Matthew ‘the Body’ Kemmetmueller runs a profitable volume business and is passionate about sharing his knowledge of the industry secrets with other photographers who want to start a business in this lucrative segment of the photo world.
In this class, Matthew will give you all of the information that you’ll need to start or expand your volume sports photography business. You’ll learn:
- How to bid on contracts and what your pricing structure should be
- The best workflow for photographing numerous teams in one day
- The fastest ways to process orders and keep them organized
- Lighting and posing for teams and individuals
- How to use Photoshop to create banners and posters
By the end of this class, you’ll feel confident about entering the profitable volume sports photography business.
Syllabus
- Class Introduction
- What is Volume Sports Photography?
- Volume Sports Accounts & Agreements
- Preparing for a Presentation Bidding Round
- Setting Up the Contract
- Know Your Numbers
- Order Form Design & Layout
- How to Price Products & Packages
- Products to Offer in Packages
- Different Sales Methods
- Online Ordering
- Day-of Photoshoot Sales
- Transporting Your Gear
- Prepare for Photoshoot Day
- Crew for the Photoshoot Day
- Photoshoot Day Workflow
- Photoshoot for Smaller Jobs
- Team Photo Posing
- Convert Volume Clients to Portrait Clients
- Email Marketing
- Building Client Relationships
- Simple & Consistent Lighting
- Demo: Team Photoshoot
- Demo: Individual Photoshoot
- Demo: Banner Photoshoot
- Tips & Tricks for Photoshoots
- Processing Orderforms
- Digital Workflow in Lightroom®
- Set Up Files in Lightroom®
- Organize Files in Lightroom®
- Batch Process in Photoshop®
- Demo: Banner Design
- Custom Retouching Workflow
- How to Design Products
- Order Sports Products From Labs
- Sort & Deliver Products to Clients
- Importance of Community Involvement
- Video Vs Still Images
- Build Community Relationships
Taught by
Matthew The Body Kemmetmueller
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