Raise Your Perceived Value: Increase Your Prices

Crafters often struggle with charging the prices that make their products profitable. They worry they’ll scare customers, lose sales, or constantly have to justify the higher price. But when you raise the perceived value of your product, the prices justify themselves.

In this class, Megan Auman will explore:

• The psychology behind price and what creates higher perceived value 
• Key elements of a business that must be polished to communicate higher prices 
• How to develop an action plan to improve their perceived value 
• Megan will help you identify the right places to increase the prices in your business. She’ll discuss how the quality of your website, photography, and copy all work together to create an experience that justifies a higher price point. 

If you want to earn more for your efforts, join Megan Auman for the ultimate guide to pricing in Raise Your Perceived Value: Increase Your Prices.  

• Your Prices Are Too Low
• Face Your Pricing Fears
• Why Your Products Aren't Selling at a Higher Price
• How is Your Brand Out of Sync with the Value You Communicate?
• Brand out of Sync: Student Example
• How Are Your Products Out of Sync with the Value You Communicate?
• Products Out of Sync: Student Example
• Create a Timeline & Plan to Raise Your Value & Prices
• The Power of Price & Perception