Senior Portraits: Create the Ultimate Experience

High school seniors are energized, creative, and fun – and the best photographers know how to take portraits that capture that spark. Join Leslie Kerrigan for a guide to designing, marketing, shooting and sustaining a senior portrait business.

In this course, you’ll learn everything you need to know to create senior portrait sessions that aren’t just a photo shoot, but are memorable, once-in-a-lifetime experiences. Leslie will share her unique approach to creating a style closet, providing wardrobe consultations and keeping up with the of-the-moment social networking tools teens use. You’ll learn about connecting with seniors’ personalities, interests, and sense of style to ensure their portraits are every bit as unique as they are. You’ll hear from the teens, themselves as Leslie hosts a roundtable discussion with a group of teenagers who will talk honestly about what they want out of their senior portraits and how to reach them. You will also explore ways to leverage that personal connection into more sessions, sales, and referrals.

Don’t miss this opportunity to become the dynamic, must-have senior photographer for every teen in your area!

• Bonus Video: Beach/Park Senior Shoots
• Bonus Video: Concept Shoot
• Segment 1 - Why Senior Photography
• Segment 2 - Getting Started & Research Your Market
• Segment 3 - How to Get Started Q&A
• Segment 4 - Branding: Your Ideal Client
• Segment 5 - Branding: Define It
• Segment 6 - Visual Branding Tips for Websites & Blogs
• Segment 7 - Educating Your Potential & Current Clients
• Segment 8 - Get to Know Your Senior Client: Questionnaires
• Segment 9 - Senior Portrait Experience: Plan the Shoot
• Segment 10 - Senior Portrait Experience: What to Wear Guide
• Segment 11 - Senior Portrait Experience: Building a Style Closet
• Segment 12 - Interview with Senior Photographer: Jared Rey
• Segment 13 - Wardrobe Consultation with HS Senior
• Segment 14 - Senior Session: Hair & Makeup
• Segment 15 - Senior Session: Guy Wardrobe & Locations
• Segment 16 - Senior Session: Posing Girls vs Guys
• Segment 17 - Rooftop Shoot: Senior Girl Part 1
• Segment 18 - Rooftop Shoot: Senior Girl Part 2
• Segment 19 - Workflow & Post-Production Overview
• Segment 20 - Leslie's Editing Process
• Segment 21 - Senior Session Q&A
• Segment 22 - Social Media & HS Seniors
• Segment 23 - Interview With Teen Photographer Sara Cooney
• Segment 24 - Senior Panel: Teens' Perspective
• Segment 25 - Senior Panel Q&A
• Segment 26 - In-Person Ordering Session
• Segment 27 - Ordering Session Q&A
• Segment 28 - Pricing for Your Market
• Segment 29 - How to Build Your Collections
• Segment 30 - The Formula for Pricing and Q&A
• Segment 31 - What is a Senior Model/Rep Program
• Segment 32 - What Makes a Great Senior Rep & Rep Marketing
• Segment 33 - Senior Rep Program Q&A
• Thanks + Credits
• Segment 34 - Marketing Tool: Concept Shoot Part 1
• Segment 35 - Marketing Tool: Concept Shoot Part 2