Selling On Social: A Complete Guide
Offered By: CreativeLive
Course Description
Overview
Sell to your customers where they already spend their time – on social media!
All of the major platforms are introducing ways to buy in-stream, but few businesses take advantage of these cutting edge features. Find out how you can reach your target market and move more product in Selling On Social: A Complete Guide with Mei Pak.
Mei is a veteran maker, artist, and designer and in this class, she’ll share her step-by-step framework for mapping out and executing a social sales campaign.
You’ll learn:
Mei will show you a variety of super simple ways to sell directly on social media (even if you don’t have a huge fan base or e-commerce website).
If you sell clothes, accessories, jewelry, gifts, art, or even food – Selling On Social: A Complete Guide will show you how to turn your fans and followers into loyal, paying customers.
All of the major platforms are introducing ways to buy in-stream, but few businesses take advantage of these cutting edge features. Find out how you can reach your target market and move more product in Selling On Social: A Complete Guide with Mei Pak.
Mei is a veteran maker, artist, and designer and in this class, she’ll share her step-by-step framework for mapping out and executing a social sales campaign.
You’ll learn:
- The right way to get your fans ready for a sale
- How to create buzz and promote your sales event
- Product photography and graphic design basics
- What to do on the actual sale day and how to follow up
Mei will show you a variety of super simple ways to sell directly on social media (even if you don’t have a huge fan base or e-commerce website).
If you sell clothes, accessories, jewelry, gifts, art, or even food – Selling On Social: A Complete Guide will show you how to turn your fans and followers into loyal, paying customers.
Syllabus
- Why You Need This Class
- What You Need To Sell On Social Media
- How to Get More Facebook Fans
- The Facebook Recovery System
- How to Create a Facebook Campaign Ad Demo
- The Facebook Recovery: Other Peoples Content
- What to Post on Facebook
- How To Get More Instagram Fans
- Systems for Comment Buying
- Product Photography for Selling on Social Media
- Q&A
- Creating Pre Sale Buzz
- How to Create a Pre Sale Marketing Schedule
- How to Host Your Giveaway
- Q&A
- How to Plan For Future Sales
- How To Keep Fans Excited
- Case Study with Spencer Costanzo Via Skype Call
- Working With Influencers
- Best Practices With Pitching
- Q&A
Taught by
Mei Pak
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Cardiff University via FutureLearn