Making Money with Music
Offered By: CreativeLive
Course Description
Overview
In today’s tech-driven world, it’s easier than ever to record, distribute, and market your own music, but what about actually making money? During this course, longtime industry professionals and best-selling authors Randy Chertkow and Jason Feehan take you step-by-step through their proven techniques for establishing steady revenue streams in the music business.
Drawing on their combined experience of over 32 years in the industry, Jason and Randy will teach you how to rise above the rest, landing your music on all the popular radio stations, selling your albums in stores, making the most of digital distribution, and licensing your music for commercials and movie and TV soundtracks. You will learn how to maximize the money you make from your music and minimize the money you spend promoting it.
Jason and Randy also outline how to set up the right support team through networking, giving back to your fans, and identifying the right collaboration opportunities. By the end you’ll have an extensive playbook for making money from your music and scaling your business.
Syllabus
- Getting Started: Making Money w/ Music
- Techniques to Build a Network
- Using Social Networks to Grow
- Preparing Your Music Professionally
- Registrations Before Releasing Music
- Convincing Fans to Buy Music with Q & A
- Selling Through Digital Distributors
- Physical Sale Options & Licensing
- Licenses & Royalties: Q & A
- How to Get People to Discover Your Music
- Being Heard In the Digital World
- Next Steps: Building It Over Time
- Importance of Branding Yourself
- Other Branding Elements
- Branding Q & A
- Income Beyond Music
- Unique Merch Ideas & How to Sell
- Digital Content & Fulfillment Services
- Ways to Make Money at Live Shows
- Ways to Promote Live Show & Selling Merch
- Creating a Killer Live Show
- Making Money From YouTube
- Types of Video Musicians Can Make
- Videos and Being Creative Q & A
- Marketing: Getting the Word Out
- Smart Way to Market on Social Media
- Marketing Yourself with $0
- Creative Ways to Get Extra Income on Sales
- Income from Fan Clubs & Sponsorships
- Other Creative Sources of Income
- Elements of Crowdfunding Campaign
- How to Run a Successful Campaign
- Q & A on Crowdfunding
- Publicizing Your Success
- How Do I Get Started: The Sequence
Taught by
Randy Chertkow and Jason Feehan
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