Lighting for Your Target Audience

Your lighting gear and techniques set the mood for your images. Learn how to develop the right atmosphere in your professional photographs in Lighting for Your Target Audience with Jeremy Cowart. 

Before you decide which lights and modifiers you want to pull out for a shoot, perhaps the more important question to ask is, "who am I lighting for?" 

Professional studio lighting is selectively designed and tailored to the viewer. When you know who your target audience is and what they are looking for you, can develop a successful lighting strategy. 

Learn how to develop the perfect technique for your target audience, while staying focused on delivering gorgeous images, in Lighting for Your Target Audience with Jeremy Cowart.  

• Introduction
• Hard Light
• Soft Light
• Moody Light
• MIxed Light
• Lighting with Gels
• General Q&A