Launch a Successful Crowdfunding Campaign

Crowdfunding is becoming a more widespread way for passionate entrepreneurs to fund their projects, and yet the process of creating a campaign that engages, sells, and excels can be overwhelming. Now is the time to learn how to do it right in Launch a Successful Crowdfunding Campaign with Christopher Hawker. Chris has been so successful crowdfunding that his first campaign was funded 5538% over its goal.

Chris and his team have brought dozens of products to market – setting records in fundraising and earning accolades in The New York Times, Fast Company, and TechCrunch. In this class, Chris will help you develop a winning strategy for each and every stage of the crowdfunding process – from ensuring your product or idea is ready, to choosing the right platform to launching, maintaining, and marketing a campaign. Not only do you get the incredibly valuable financial calculator bonus material that breaks down the numbers for so you can figure out the exact dollar amount for your campaign goal and campaign perks. 

You will also learn how to:

• Develop, set and reach your funding goals 
• Craft a compelling campaign page to help sell your idea 
• Make a compelling video and build buzz on social media
• Attract new backers and develop stand-out marketing for your campaign 

Whether you’re an entrepreneur, a designer, an inventor, or an artist, this class will help you give you the strategies and tactics as well as the confidence you need to make your campaign a huge financial success.

• Class Introduction
• What is Crowdfunding?
• Is Crowdfunding Right for Me & My Project?
• How to Build & Manage a Team
• Choose a Crowdfunding Platform
• Create the Campaign Page
• Campaign Page Examples That Work
• Set the Campaign Timeline
• Determine the Perk Strategy
• Campaign Goal & Referral Strategy
• Produce a Campaign Video
• Campaign Videos That Work
• Pre-Campaign: Build Email List & Buzz
• Pre-Campaign: Social Media Strategy & PR
• Launch Your Campaign
• Live Campaign: PPC & Facebook Ads
• Live Campaign: Email Updates & Adjust Goals
• Post-Campaign: Workflow & Delivering Your Product
• Post Campaign: Obstacles & Backer Communication
• Your Crowdfunding Future