AFTER THIS CLASS YOU’LL BE ABLE TO:

• Set your objectives and create the plan to achieve them.
• Know where to find clients and how to approach them.
• Start marketing your product or service and launch your first marketing campaign.
• Start selling your product or service and acquire your first customers.
• Manage your stakeholders while taking care of yourself.
• Identify where the weaknesses of your process are, and gain the insight required to fix them.
• How to be your own manager and balance the needs of your business with your existing commitments.
• Make power moves for scaling & sustainability.
• Have a high-level overview of the different growth strategies.
• Simplify and expedite your sales process.
• Build a portfolio to attract the right kind of customers.

ABOUT TAL & EYAL'S CLASS:

When it comes to launching, running and scaling a successful startup, passion and dedication is only the first step. You need to have a detailed action plan with proven strategies that you can implement and monitor as you grow.

This class will teach you everything you need to know to launch a successful startup from setting your objectives and choosing your ‘why’ to aligning your growth strategy with your goals & objectives. You’ll learn how to acquire your first customers, transition from a 'marketing' mindset to a 'sales' mindset and run your first marketing campaign.

Enroll now to get your startup on the road to success.

WHAT YOU WILL LEARN:

• How to create an actionable plan that will take you through the different growth stages of a business
• How to align your growth strategy with your users' needs
• How to gain the perspective required to help your users make the most out of your product or service
• How marketing can benefit your venture and where are you most likely to win
• How to build your initial marketing stack and uncover opportunities you didn't know of before
• Where you can acquire your first customers and how to grow your client base
• How to understand your areas of growth
• How to focus your efforts in alignment with your strengths, goals & objectives
• How to create a buyer persona and tailor your proposition to your target audience

WHO THIS CLASS IS FOR:

• Entrepreneurs wanting to launch a successful business with proven strategies
• Business owners wanting to enhance their business strategy and target new audiences
• Freelancers wanting to add business strategy to their skillset
• Marketing and brand managers looking for a firm grasp of startup marketing
• Anyone wanting to start a professional career in business strategy
• Digital nomads looking for work that they can do from anywhere in the world
• All levels of experience

SOFTWARE USED:

Adobe Illustrator CC

ABOUT YOUR INSTRUCTORS:

Eyal Yassky-Weiss
A published documentary photographer & entrepreneur, Eyal has invaluable hands-on experience and insight into what it takes to grow your own business. He is a sought-after keynote speaker and consultant to startups, investors, NGOs and entrepreneurs.

Tal Shmueli
With a background in the corporate tech world, Tal has worked with a range of startups of various sizes to achieve success. He is a published author, renowned keynote speaker and founder and host of the Startup Nightmares podcast.

• Side Hustles that Grow into Successful Businesses
• Grow Your Business Using Startup Strategies
• Table of Contents
• How to get the Most out of this Course
• Quiz Chapter 1
• Set Your Objectives - Choose Your Why
• Create an Action Plan - Product, Marketing, and Sales
• Creating a Timeline and Prioritizing
• Financial Feasibility - Working Towards Profitability and High Margins
• Reality Check our Products and Services
• Quiz Chapter 2
• User Research
• Creating a Buyer Persona
• Tailoring Your Proposition to Your Target Audience
• Buyer Persona and Business Strategy
• Quiz Chapter 3
• The Power of Marketing
• The 5 P's of Marketing Framework
• The Marketing Playground
• The Essential Marketing Stack.
• Zero Budget Marketing Opportunities
• Launching Your First Marketing Campaign
• Quiz Chapter 4
• Transitioning From a Marketing Mindset to a Sales Mindset
• V.2 Acquiring Your First Customers
• A Word About Pricing
• Build a Portfolio to Attract the Right Clients
• Simplify and Expedite Your Sales Process
• Quiz Chapter 5
• Growth Strategies to Inspire Your Thinking
• High Level Overview of Growth Strategies
• Aligning Your Strategy with Your Goals
• Quiz Chapter 6
• Your New Reality
• Stakeholder Management
• Self Management
• Tips and Tricks for Your Sustainability and Scale
• Quiz Chapter 7
• Final Quiz