Design Thinking for Business Innovation

You know that one of the top trends in business innovation these days is design thinking. Only problem is, you’re not quite sure what it is. You’ve heard it described in a bunch of different ways, and you’re starting to wonder if no one else understands it either.

But the truth is, design thinking is one of the most effective new methods and mindsets for framing and solving problems. Top businesses, organizations, consultancies, schools and governments are adopting it as a way to innovate their processes and service offerings, using human empathy, design principles, action-oriented solutions, imagination, intuition and systematic reasoning.

Taught by Lee-Sean Huang, cofounder and creative director of Foossa, a community-centered design consultancy, this course will help you understand what design thinking is and how to apply it to your own work and life.

In this class, you’ll learn how to:

• Identify the key design thinking techniques.
• Utilize design thinking in your professional life.
• Get hands-on experience with design thinking principles.
• Become an advocate for design thinking within your organization.
• Separate the truth of design thinking from the media hype.
• Use design thinking to innovate and create new business opportunities.

• Class Introduction
• Learning To Listen
• Why Are You Here? Student interviews
• Demo: Three Kinds Of Creativity
• Design Thinking In Action
• Applying Design Thinking To An Everyday Problem: User Interview
• Applying Design Thinking To An Everyday Problem: Synthesis and Insight
• From User Profile To "How Might We"
• The Do's And Don'ts Of Ideation
• Ideation
• Concept Review With Client
• Intro To Prototyping
• Prototyping
• Prototype Review With Client
• Q&A And Debrief With Students