Copyright, Trademark, and Intellectual Property for Entrepreneurs

In order to succeed, every entrepreneur needs a strong understanding of how intellectual property laws affect his or her work. Do you have what it takes to be your own best advocate?

Join Rachel Rodgers and learn the intellectual property concepts every small business owner should know. You’ll learn how content marketing can expand your brand, and how to ensure that your brand, content, and ideas are protected.

Drawing on her experience as an attorney, Rachel will demystify potentially confusing concepts like patents, trade secrets, and more. You’ll leave this class ready to defend your business and grow it to new heights.

• Intro to Advanced IP for Entrepreneurs
• Looking at Business Through The IP Lens
• What's Your IP Worth?
• Copyright & Content Marketing
• How-To: Copyright Registration
• Trademark Registration
• Conducting a Trademark Search
• Patents & Trade Secrets
• Protecting IP with Contracts
• Policing Your IP