Connect With Your Customers on Social Media

The prospect of having to find time to maintain your social media accounts and continuously create content can be overwhelming for some creative entrepreneurs. Deciding what to post and how to engage your audience can paralyze you before you even begin. Connecting with Your Customers on Social Media with Erin Dollar will give you all the tools needed to create an authentic social media presence so you don’t miss out on the opportunity to open your business to a new base of customers.

Incorporating social media into your business doesn’t have to be an all-consuming experience. Join Erin Dollar for this class, and you’ll learn:

• How to create a visual story on Instagram and Pinterest
• Content creation strategies that use your design process
• Ideas for memorable promotional posts that build your brand online
• Proven techniques for enhancing your Pinterest boards and Instagram posts

Follow Erin behind the scenes of her own business Cotton and Flax, where you’ll learn actionable tips and tricks that allow you to stay engaged on multiple social channels, without losing time to run the rest of your business. Take it from her: learning to use social media in an engaging and effective way is a must-have skill for any budding entrepreneur - and it can actually be fun!

Take the first step in gaining long-time and repeat customers and catapult your business with to the next level with stand-out social media.  

• Class Introduction
• Identify Your Voice for your Brand
• Create Content using Your Design Process
• Develop Shareable Content for Your Community
• Craft Dynamic Lifestyle Promotional Content
• Identify Your Ideal Customer on Pinterest
• Maximize Your Pins To Create Traffic
• Build a Visual Story On Instagram
• Mobile Strategies For Visual Content
• Optimize Your Instagram Posts with Captions
• Save Time With Tools and Content Calendars