Build an Etsy Storefront That Sells

This course is part of the Turn Your Etsy Shop Into a Sales Machine Bundle.  

Bringing your creative business to Etsy® can tap you into the wide online market, but it isn’t as simple as setting the product of your hard work in the store window and waiting for customers to wander by. To make your online storefront irresistible to customers, you have to learn to showcase your products effectively.

Join creative marketing guru Lisa Jacobs for step-by-step instruction on how to use Etsy as it’s meant to be used - as a sales platform. 
In this class, you’ll learn:

• What it takes to get your Etsy shop found online
• How to avoid common Etsy mistakes that are hurting your sales
• How to fine-tune your storefront to attract visitors and convert them into buyers

The skills you will learn in this class will give your business new energy, especially if you’re struggling to stand out in the crowded online marketplace or dealing with long droughts without a sale. Make selling your products on Etsy easy and intuitive.

• Introduction to Workshop
• The Anatomy of a First Impression
• The Truth About Online Business
• Etsy is a Tool For Your Business
• What is Shop Cohesion?
• Common Etsy Mistakes to Avoid
• Product Photography Overview
• Your Product Photography Checklist
• How to List Titles Properly
• Shop Cohesion Checklist
• Examples of Best-Selling Etsy Shops
• Get Your Shop Found On Etsy with Tim Adam
• Etsy Shop Critiques with Lisa and Tim
• The Etsy Buying Process
• Copywriting for Etsy
• Find Your Ideal Customer
• How to Stand Out On Etsy
• Find New Customers For Your Etsy Shop