Become a Working Artist
Offered By: CreativeLive
Course Description
Overview
Short on time? This class is available HERE as a Fast Class, exclusively for CreativeLive subscribers.
"This is an incredibly helpful class for anyone who feels intimidated by all the "giants" in the land of art, and wonders if it's really worth keeping trying to make money from their talent. Lisa breaks everything down into manageable steps, while not dumbing things down. Her manner is very approachable, so that you can imagine yourself doing what she does. Her generous spirit means too that she is sharing really useful stuff - not just some fluff, and keeping all the good ideas for herself!"
- Janet and Craig Mathewson (CreativeLive Students)
An enthusiastic audience that appreciates your art is waiting for you. Join Lisa Congdon, illustrator, artist, and author of Art, Inc. for Become a Working Artist and learn everything you need to know to make a living as a fine or commercial artist.
In this class, you will find out exactly what it takes to break into the art world and reach new, diverse audiences. Lisa will show you how to:
- Identify the characteristics that make your style unique
- Map out the vision and goals that will drive your artistic career
- Navigate the fine art market and break in to it
- Land and negotiate art licensing deals
- Develop effective techniques for promoting your work
Making money as an artist doesn’t have to be far-fetched dream, Lisa Congdon will show you how to make it a reality.
Syllabus
- The Beginnings of a Working Artist
- Embracing Yourself as an Artist
- Actionable Goals to Achieve Your Dream
- Setting Intermediate Goals
- Creating Actionable Tasks
- Understand the Fine Art World
- Crafting Your CV, Statement, Biog, & Portfolio
- Gallery Shows: Personal & Juried
- Develop Your Business's Personality
- Your Messaging & Communication - Part 1
- Your Messaging & Communication - Part 2
- Successfully Promote Your Work
- Blogging for Artists
- Picking Social Media Platforms
- Make Money Selling Your Own Work
- More Methods to Sell Work & Pricing
- Understand Illustration & Licensing
- Tips for Breaking into Art Licensing - Part 1
- Tips for Breaking into Art Licensing - Part 2
- Planning for Success
- When to Get Help & Saying No
- Your Criteria to Say Yes
Taught by
Lisa Congdon
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