Creative Marketing with Advertising Week and Fernando Machado
Offered By: AW Learn via FutureLearn
Course Description
Overview
Learn with Advertising Week how to produce great creative work that moves people
Learn creative marketing from award-winning marketer Fernando Machado and upskill in branding, ads, social media and podcasts.
Learn creative marketing from award-winning marketer Fernando Machado and upskill in branding, ads, social media and podcasts.
Syllabus
Courses under this program:
Course 1: Creative Branding with Advertising Week and Fernando Machado
-Learn effective branding strategies from the world's most creative marketer – ex-Burger King CMO Fernando Machado.
Course 2: Advertising and Creative Marketing with Advertising Week
-
Launch a successful advertising campaign as you learn how to choose the right ad channels to effectively target your customers.
Course 3: Radio and Podcast Marketing with Advertising Week
-Analyse successful audio marketing strategies and learn how to create memorable podcast and radio ads that hit marketing goals.
Course 4: Social Media Marketing with Advertising Week
-
New to social media marketing? Upskill with AWLearn and master how to plan and run powerful social media marketing campaigns.
Course 1: Creative Branding with Advertising Week and Fernando Machado
-Learn effective branding strategies from the world's most creative marketer – ex-Burger King CMO Fernando Machado.
Course 2: Advertising and Creative Marketing with Advertising Week
-
Launch a successful advertising campaign as you learn how to choose the right ad channels to effectively target your customers.
Course 3: Radio and Podcast Marketing with Advertising Week
-Analyse successful audio marketing strategies and learn how to create memorable podcast and radio ads that hit marketing goals.
Course 4: Social Media Marketing with Advertising Week
-
New to social media marketing? Upskill with AWLearn and master how to plan and run powerful social media marketing campaigns.
Taught by
Ruth Mortimer and Brendan Porter
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