BA International Business (Top Up)
Offered By: Coventry University via FutureLearn
Course Description
Overview
Graduates with knowledge and experience of a range of economic and cultural environments are in demand across the world.
On this course you will be encouraged to develop your business skills and critical attitudes towards change and enterprise. On successful completion, you should understand the events, trends and forces that guide commercial success or failure.
The course aims to develop a range of transferable skills and competencies applicable across employment, career development and postgraduate study.
Syllabus
Upon successful completion of this course, you should be able to:
- Critically evaluate the global business context and strategic decision-making in organisations within the international arena and in relation to society.
- Demonstrate comprehensive knowledge and understanding of the global business environment, business strategy and the main functional areas of global business organisations.
- Identify, analyse and critically assess organisational issues within an international and community context using appropriate concepts, models or techniques, and suggest relevant, innovative and creative solutions.
- Apply a range of skills that are transferable within a business context and increase employability, such as problem-solving, information presentation, evaluation and analysis, and effective use of technology for business application.
- Act as an independent learner (in both educational and business settings) and play a full role when working in and across teams, in order to be effective in a graduate-level role.
Communicate in non-verbal and verbal formats appropriate to a specific global business context, including digital communication.
Courses
-
Learn how to design and deliver a strong presentation
Presentations can be a powerful tool for sharing ideas and sparking conversation, but what makes a good presentation great?
On this course, you will have the opportunity to discuss the features of an effective presentation and investigate how to design and develop your own presentation.
You will explore effective presentation techniques to help you evaluate and improve your presentation skills. You will also have the opportunity to deliver a mini presentation and receive feedback from your peers.
This course is for anyone interested in developing their presentation skills in business.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Develop your understanding of the characteristics of entrepreneurship
Entrepreneurship can take on different meanings depending on the context. On this course, you will have the opportunity to become more familiar with the different ways entrepreneurship can be understood, both historically and culturally.
You will critically evaluate the role and significance of different perspectives within the evolution of entrepreneurship theory. You will use case studies at an organisational, sector, and national level to complement your understanding of the main theories.
This course is for anyone interested in building their understanding of entrepreneurship and innovation.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Explore the impact of time, risk and resource commitment on strategy
Do you know what strategy really is? On this introductory course, you will have the opportunity to demystify the theory and practice of strategy.
You will understand what organisations are and define key concepts in organisational performance and the setting of standards. Reflect on the impact of strategic decision-making and identify the influence of stakeholders in the overall process.
This course is for anyone interested in the nature and practice of long-term strategic decision-making.
Please note that the individuals listed below in the “Who will you learn with” section may be subject to change.
-
Discover your leadership qualities
Are leaders born or made?
On this short course, you will have the opportunity to examine the evolution of leadership theory by exploring the key concepts of leadership.
You will also have the chance to discuss and investigate the differences between leaders and managers and assess your own leadership qualities through leadership questionnaires.
This course is for those who want to progress into a leadership role in their company or career, and for those looking for leadership skills as part of their continued professional development.
Please note that the individuals listed below in the “Who will you learn with” section may be subject to change.
-
Improve your understanding of HR management in an international context
What is human resource management and how can HR policy be used to improve business effectiveness?
On this course, you’ll be introduced to the ideas and strategy behind effective human resource management.
You’ll have the opportunity to discover international HR theory and consider how HR practice differs from country to country.
You’ll have the chance to explore how HR policies are approached by different companies and how their practices differ on the global stage.
You’ll also have the opportunity to use a global company case study to explore international HR management in practice.
This course is designed for professionals who’d like to better understand the concept of human resources management and expand their HR knowledge in an international context.
This course would be a great introduction to HR for anyone who’d like to study human resources management at a higher level.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Explore the opportunities and challenges involved in international logistics
On this course, you will have the opportunity to define and improve your knowledge around the process of international logistics.
You will consider the main concepts and activities of international logistics and discover the potential advantages and risks of logistics management across borders.
You will also have the chance to learn how to ensure logistics quality and evaluate quality as a logistical objective and requirement.
This course is designed for business professionals looking to develop their understanding of international logistics and its concepts.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Learn how to improve your report writing skills
On this course, you’ll have the opportunity to improve your professional and academic report writing ability.
You’ll have the chance to reflect on your previous experience of writing reports and compare those with other common assignment types, such as essays.
Along the way, you’ll be introduced to effective examples of workplace and academic reporting.
You’ll consider the organisation, style, and audience of these business and academic reports and assess their structure and purpose.
This course is designed for anyone who wants to gain a better understanding of writing and understanding business reports and case studies at college or university.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Enhance your intercultural skills for working abroad
On this course, you’ll have the opportunity to improve your prospects for working abroad.
You’ll explore how cultural diversity affects the business world and learn the importance of developing your intercultural skills to pursue an international career.
You’ll have the chance to assess your personality type, strengths, and weaknesses, and identify the skills you need to work on to support your progress in education or work abroad.
Along the way, you’ll be introduced to analytical tools and theoretical frameworks, and be encouraged to reflect and set goals for your ongoing career development.
This course is designed for anyone who wants to improve their employability and pursue an international career.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Have the chance to develop your understanding of intercultural communication
On this course, you’ll be encouraged to delve into the concepts of national and organisational culture, and get the opportunity to build and improve upon your management skills.
You’ll be taught the theory behind effective national and organisational cultures and will be asked to apply these theories to international business case studies.
You’ll consider how different approaches of culture might affect the operation of international business and have the chance to explore the challenges and opportunities of managing an intercultural organisation.
This course is designed for anyone looking to develop their ability to manage people or organisations on an international scale.
It could also be useful for those who want to know more about and build their skills in cross-cultural management, including managers with an existing diverse workforce.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Find out what to consider when expanding a business internationally
This short, 2-week course offers you the opportunity to explore why companies expand internationally and discover effective global market entry strategies.
Explore the challenges of globalisation in business
In our interconnected world, we can’t escape globalisation. But what is it and how does it affect business?
On this course, you’ll consider the pros and cons of globalisation. You’ll explore the differences between domestic and international business markets and consider why businesses may look to expand to service new geographies and markets.
Familiarise yourself with international business strategy and global market entry strategies
As you uncover the importance of international business and globalisation, you’ll be introduced to international business strategies, models, and techniques that businesses may implement when taking their services to new geographies.
Learn how to do a Political, Economic, Sociological, Technological, Legal and Environmental (PESTLE) analysis
You’ll find out what a PESTLE environmental analysis is and learn how this framework can be used by businesses to analyse and track the international macro-environment of a new market.
You’ll also discover how to undertake an industry structure analysis, as well as identify the potential of a particular market and how to enter it successfully.
This course is designed for undergraduate students and professionals who are keen to build their knowledge of international business and enhance their careers.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
-
Explore the challenges of digital change and transformation in modern business
This 2-week course offers you insight into the emergence of digital business, and the chance to discover key digital transformation strategies and technologies.
The emergence of the digital economy has unlocked new opportunities for businesses, while simultaneously creating new modes of competition in both ‘traditional’ and new digital sectors of the economy.
Discover the challenges and benefits of digital transformation in business
On this course, you’ll find out how and why businesses are striving to lead the way in innovating new digital technologies and practices.
You’ll explore the drivers of digital technology adoption and learn how digitalisation and technology can be used to leverage competitiveness and strategy in organisations from multiple perspectives.
Develop your understanding of e-commerce strategy
You’ll also be introduced to the scope and history of e-commerce, and familiarise yourself with key e-commerce management concepts and how to apply them in practice.
You’ll have the opportunity to learn the different categories of e-commerce – from B2B to B2C – and how these classifications may impact digital strategy.
Understand digital business technology in a global context
After exploring the differences between digital and traditional businesses, you’ll be introduced to the core concepts of social media marketing and how it helps businesses reach a global audience.
By the end of the course, you’ll have a deeper understanding of the challenges affecting digital businesses around the world today and the digital business management strategies that can help solve them.
This course is designed for students and early business professionals who’d like to enhance their knowledge of digital business for work in digital and e-commerce businesses or within management consultancies.
Please note that the individuals detailed in the ‘Who will you learn with?’ section below, are current staff members and may be subject to change.
Tags
Related Courses
Globalization of Business EnterpriseUniversity of New Mexico via Coursera Negocios Internacionales I
University of New Mexico via Coursera Inglés Empresarial: Proyecto Final
Arizona State University via Coursera La inteligencia Cultural y la Administración de empresas internacionales
Universidad ESAN via Miríadax Communicating in a Global Context
Arizona State University via edX