Advertising and E-commerce on TikTok

Offered By: Aptly via Coursera

Course Description

Overview

This is the third course in the Marketing with TikTok specialization. In this course, you will explore different ways to advertise on TikTok and how to utilize each one. You will also learn strategies on how to use TikTok for E-commerce. You will discover the analytics platform that TikTok has built and how to use it to optimize your advertising efforts on this exciting platform.

Syllabus

Advertising & Ecommerce Opportunities on TikTok
Measure and Optimize

Taught by

Anke Audenaert

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